Here’s two separate things I heard last week:
These are two separate instances of the same thing: a customer who is using what we provide to make new things (without involving us).
My gut reaction is that it’s not smart from a business perspective that we didn’t do that specific work.
But then I also think that it’s a good thing. It’s never been my goal to lock down someone and to have them keep them paying for our design services forever.
Of course I want to establish long term client relationships. But I also want to work on interesting design problems.
Crafting the same (basic) chart and navigation interface over and over is not our company goal. Otherwise we would sell UI templates. I want to work on interesting user interface challenges. However, there are basics UI needs that many people simply have.
With our focus and documentation and systems a smart client can go on and do a lot themselves, without paying us.
Our deliverable sometimes makes us obsolete – and that’s totally okay.